Privacy Policy
We’re Straight with You
At Best Dirty Lemonade, transparency isn’t just a legal obligation — it’s part of who we are. We built this brand on honesty, community, and doing right by the people who trust us. That same commitment extends to how we handle your personal information.
This Privacy Policy explains what information we collect when you visit thebestdirtylemonade.com (the “Site”), how we use it, and how we protect it. By using our Site, you agree to the practices described below.
1. Who We Are
Best Dirty Lemonade is a Black-owned, premium THC-infused beverage company operating in compliance with applicable state and federal regulations. Our products are intended exclusively for adults 21 years of age and older.
Contact: Best Dirty Lemonade Email: [hello@thebestdirtylemonade.com] Website: thebestdirtylemonade.com
2. Age Restriction & Verification
Our Site and products are strictly for adults 21 years of age or older. We use age-verification measures upon entry to the Site. We do not knowingly collect personal data from individuals under the age of 21. If we discover that we have inadvertently collected information from a minor, we will promptly delete that information from our records.
If you believe a minor has submitted personal information to us, please contact us immediately at the address listed above.
3. Information We Collect
We collect information in two ways: information you provide directly, and information collected automatically when you use our Site.
a. Information You Provide to Us
- Account and Order Information: Name, email address, mailing address, billing address, phone number, and date of birth (for age verification) when you create an account, place an order, or register for age verification.
- Payment Information: Credit/debit card details and billing information processed securely through our third-party payment processors. We do not store your full payment card details on our servers.
- Communications: Any messages, inquiries, or feedback you send to us via contact forms, email, or customer service channels.
- Marketing Preferences: Email newsletter sign-ups and promotional opt-ins.
b. Information Collected Automatically
When you browse our Site, we may automatically collect:
- Device & Technical Data: IP address, browser type and version, operating system, device identifiers.
- Usage Data: Pages visited, time spent on pages, links clicked, referring URLs, and navigation paths through the Site.
- Location Data: General geographic location inferred from your IP address.
- Cookies and Tracking Technologies: (see Section 5 below for full details)
4. How We Use Your Information
We use the information we collect for the following purposes:
- To Process Orders: Fulfilling purchases, processing payments, arranging delivery, and sending order confirmation and shipping notifications.
- To Verify Age: Ensuring compliance with state and federal regulations requiring that purchases are made only by adults 21 and older.
- To Provide Customer Support: Responding to your inquiries, resolving issues, and improving your overall experience with us.
- To Improve Our Site and Products: Analyzing usage data to understand how people interact with our Site, identify technical issues, and enhance our offerings.
- To Send Marketing Communications: Sending promotional emails, product updates, and news — but only if you’ve opted in. You can unsubscribe at any time.
- To Comply with Legal Obligations: Meeting our regulatory requirements under applicable cannabis and e-commerce laws.
- To Protect Our Business and Community: Detecting and preventing fraud, unauthorized activity, or violations of our Terms and Conditions.
5. Cookies & Tracking Technologies
Cookies are small data files placed on your device that help our Site function and help us understand how it’s being used. We use the following types:
| Cookie Type | Purpose |
|---|---|
| Essential Cookies | Required for the Site to function — including age verification, shopping cart, and session management. You cannot opt out of these. |
| Analytics Cookies | Help us understand visitor behavior and improve Site performance (e.g., Google Analytics). |
| Marketing Cookies | Used to deliver relevant advertisements and track campaign effectiveness. |
| Preference Cookies | Remember your settings and preferences for a better browsing experience. |
Managing Cookies: Most browsers allow you to refuse or delete cookies through your browser settings. Please note that disabling cookies may affect the functionality of certain features of our Site. You can also opt out of Google Analytics tracking by visiting tools.google.com/dlpage/gaoptout.
6. Third-Party Services
We work with trusted third-party service providers to help us operate our business. These providers may have access to your personal data only to the extent necessary to perform their services and are not permitted to use it for any other purpose. Our third-party partners may include:
- Payment Processors (e.g., Stripe, Square) — for secure payment handling
- Shipping & Fulfillment Partners — to deliver your orders
- Age Verification Services — to confirm eligibility of purchasers
- Email Marketing Platforms (e.g., Mailchimp, Klaviyo) — for managing newsletters and promotional communications
- Analytics Providers (e.g., Google Analytics) — for Site performance tracking
- E-commerce Platform Providers (e.g., Shopify, WooCommerce) — for powering our online store
We are not responsible for the privacy practices of third-party websites linked from our Site. We encourage you to review the privacy policies of any external sites you visit.
7. Data Sharing and Disclosure
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your data:
- With Service Providers: As described in Section 6, to fulfill services on our behalf.
- For Legal Compliance: If required by law, court order, or governmental authority — including compliance with cannabis regulations.
- To Protect Rights: If we believe disclosure is necessary to protect the rights, property, or safety of Best Dirty Lemonade, our community, or others.
- In a Business Transfer: In connection with a merger, acquisition, or sale of company assets, your information may be transferred as part of that transaction. We’ll notify you of any such change.
8. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including for the purposes of satisfying any legal, regulatory, accounting, or reporting requirements. When your data is no longer needed, we securely delete or anonymize it.
9. Data Security
We take the security of your personal information seriously and implement commercially reasonable technical and organizational measures to protect it against unauthorized access, loss, misuse, alteration, or destruction. These measures include SSL/TLS encryption for data in transit and secure storage practices.
That said, no method of transmission over the internet is completely secure. We cannot guarantee the absolute security of your information, and we encourage you to take steps to protect your own data, such as using a strong password and keeping your account credentials private.
10. Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request that we correct inaccurate or incomplete information.
- Deletion: Request that we delete your personal data (subject to legal retention obligations).
- Opt-Out: Opt out of marketing communications at any time by clicking “unsubscribe” in any email or contacting us directly.
- Data Portability: Request your data in a structured, machine-readable format.
To exercise any of these rights, please contact us at [hello@thebestdirtylemonade.com]. We will respond to all verified requests within 30 days.
11. California Residents — CCPA Notice
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, the right to delete your personal information, and the right to opt out of the sale of personal information. We do not sell personal information. To submit a CCPA request, please contact us at the address below.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we do, we will update the “Last Updated” date at the top of this page and notify you by email if the changes are significant. Your continued use of the Site after any update constitutes your acceptance of the revised policy.
13. Contact Us
Questions about this Privacy Policy? We’re here for you.
Best Dirty Lemonade Email: [hello@thebestdirtylemonade.com] Website: thebestdirtylemonade.com
